Census 2020 is coming, and Westchester County Executive George Latimer kicked off the County’s 2020 Census Campaign to ensure that every Westchester County resident is counted. Latimer was joined by local municipalities who have their own Census Complete Count Committees, Census advocates, community-based organizations, college students and more at Pace University, to stress the importance of a full and complete count for the 2020 Census. 

Included in the County’s efforts to promote the Census is a robust public awareness campaign in both English and in Spanish, which includes a series of public service announcements (PSA’s), each one focused on a different target audience for the Census. The seventh PSA focuses on how the Census impacts our Latino community.  

 

“The Census and the Latino Community” (English)

“The Census and the Latino Community” (Spanish)

The seventh PSA’s features Executive Director of Neighbors Link Carola Otero Bracco, and Business Representative for Local Union No. 3. Louis Sanchez. The Latino community is one of the most vulnerable when it comes to filling out the Census, with an underlying fear in the community of citizenship status. The Census equates to funding for public housing, non-profit organizations, Medicaid and more. Census 2020 counts residents – not citizens – so we need to ensure that everyone living in Westchester County is counted.

For more information about the Census, visit the Westchester County Census Website.